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How Arla Foods Transformed Sales Reporting Across 17 Countries — Mammoth
Company Size
Large enterprise
Company Industry
Consumer Packaged Goods & Retail
About the Company
A Global Dairy Cooperative Owned by 8,000+ Farmers
Arla Foods is a global dairy cooperative owned by over 8,000 farmers across Northern Europe. As one of the world's largest dairy producers, Arla operates in more than 30 countries, supplying a wide range of dairy products to consumers worldwide.
The company places strong emphasis on innovation, sustainability, and data-driven decision-making to maintain its competitive edge in the fast-moving consumer goods sector.
The Challenge
Streamlining Disparate Sales Data Across 17 Countries
Arla Foods needed to unify its sales reporting across 17 countries, but faced major obstacles. Each region had its own reporting format, resulting in inconsistent, unstructured data.
The central analytics team had to manually process over a billion rows of data each month, relying on static spreadsheets that took up to 20 days to prepare. This made performance tracking slow, siloed, and reactive — limiting Arla's ability to make timely business decisions.
The Solution
Implementing a Unified Data Platform
With Mammoth, Arla Foods was able to bring every region's data into one consistent, automated workflow:
- Automate the ingestion and standardisation of sales data across all regions
- Transform data into a single, consistent format, enabling real-time analysis
- Deploy interactive Power BI dashboards accessible throughout the organisation
- Eliminate delays and inefficiencies caused by manual reporting processes
The Outcome
Real-Time, Scalable Insights Without IT in the Loop
- 1.4x increase in ROI from streamlined data operations
- Zero IT hours required to generate and maintain reports
- Real-time, unified dashboards accessible across multiple regions
- Stronger alignment and faster decision-making across departments
It is truly an end-to-end solution. Seriously impressive.
The Transformation · From 17 Chaotic Spreadsheets to One Source of Truth
BEFORE 17 Disconnected Spreadsheets · 20-Day Cycle
| Country | Revenue | Growth | Status |
|---|---|---|---|
| DK | DKK 94k | +4.2% | #REF! |
| DE | EUR 481k | +3.1% | #N/A |
| UK | GBP 312k | +6.7% | — |
| SE | SEK 218k | +2.9% | — |
5 currencies · mismatch 17 files · mixed formats · constant errors
AFTER One Unified Dashboard · Real-Time
Revenue: €2.4B
Countries: 17 all live, unified
Cycle: Real-time ↓ 55% time
Revenue Trend · 12 Months
One source of truth · self-serve · always live
The Mammoth Advantage
Why Mammoth Worked for Arla
Three things made the difference, and they're the same three things every team tells us about.
- Efficiency: Automated data processes replaced weeks of manual spreadsheet work. Reporting cycles dropped from 20 days to real-time.
- Scalability: Handled vast data volumes seamlessly: over a billion rows a month across 17 countries, without breaking the workflow.
- Accessibility: Real-time insights for every team. No SQL, no IT tickets. Regional teams self-serve the dashboards they need.